Tips for Successful Mobile Marketing

When it comes to mobile marketing content and distribution, you want to provide a coherent and consistent experience. No matter what the delivery format – be it texts, emails, apps or a mobile website, you want to make sure that you take advantage of the various capabilities that … [Read more...]

Use a Mobile Website for Your Next Event

When you are drawing people to your event, you want them to be able to find out the latest news from wherever they are. These days, people are rarely far from their phones. Mobile websites are the perfect vehicle for event promotion. Here are a few ways to use them to maximize … [Read more...]

Keep Your eNewsletter Mobile-Friendly

Your eNewsletter is a tremendous way to spread the most relevant and current news your company has to offer. It can be filled with recent blog posts, upcoming events, contact information and more, all delivered directly to those customers who have given you their email … [Read more...]

Tap into QR Codes

It’s time to tap into QR codes. QR codes are an interactive way to connect with your customers on the go. A QR code is a barcode which can easily be scanned by a mobile phone with a QR code reader (easily downloaded from the web for free). The code acts as a hyperlink, … [Read more...]

How a Budget App Markets Better Business

Whether your business is large, small, or in the growing process, keeping your sales and marketing team in-line with the budget is important. But, from new marketing campaigns to increased sales efforts, staying on budget is oftentimes a hard goal to accomplish. So, when it comes … [Read more...]

QR Codes for Fulfillment

There are plenty of examples where marketers have put QR codes on their materials simply because they could. But there also have been a great number of QR code applications that truly provide value to a customer or prospect, and in return, to the company as well. Here are three … [Read more...]

QR Code Generation for Mobile Website Pages

There are certainly many ways that people might be directed to your mobile website. It could be via a link in an SMS/text message, or perhaps mobile redirection code that you’ve placed on your website to handle visits from smartphones. It also could be from a QR … [Read more...]

Tips for Getting Your QR Code Scanned

QR codes are a powerful way to engage customers and integrate campaigns across platforms. Unfortunately, success rates for conversions tends to be abysmally low. A recent survey conducted of college students found that even though more than 80 percent of students owned a … [Read more...]

QR Code Tips for Success

Incorporating QR code into your marketing strategy allows your audience or customer base to interact with your product, event or company directly, which technically makes them more invested in whatever you are marketing. However, this can be risky, because if the link that the QR … [Read more...]

Make Your QR Code Destination Matter

Whoever said it’s not the destination but the journey that matters had never created a QR code campaign. When it comes to those little black and white boxes, destination is everything. If your destination isn’t interesting, easy on the eye and directly related to the … [Read more...]

QR Codes and NFC

At interlinkONE, we have been big fans of QR Codes for a long time. We absolutely think that they are a great way to make print interactive and measurable, and they can certainly help you reach the mobile audience. However, we are always keeping our eyes open to other … [Read more...]