The App You’ve Been Waiting For Has Arrived!

You’ve been creating QR codes with QReate and Track and it’s been wonderful.  But something has been missing; we knew it too. All is well now because it has arrived… Laser Beam Lite allows you to scan and create QR codes right from any iOS or Android device. The code will … [Read more...]

Where Do I Go for QR Codes Help?

QR codes may have your business questioning everything; what are they? What do they do? Does my business really need one? These are all important questions, ones your company should have answered. For QR code help, read on. What Are QR Codes? A shortened form of “Quick … [Read more...]

I Don’t Think QR Codes Are Going Away

QR codes placed in print (i.e. mail, magazine, and newspapers), are becoming essential to today’s modern marketing campaign. QR codes are much more effective than anything that came before because they have the capability to hold more storage. The ability to send a consumer from … [Read more...]

5 Ways Retail Stores Can Use QR Codes

Today, retailers must go the extra mile to make sure their customers have unique in-store experiences. They have to be clever enough to appeal to new customers, retain their existing ones, and keep both interested in their products. One way retail stores can accomplish this is by … [Read more...]

QR Code x Action ÷ Context = Mobile Engagement

Nobody disputes the fact that Mobile Engagement is of increasing importance in the marketing mix. But we have to ask ourselves: why the fuss about Mobile Engagement at all? Isn’t Mobile Engagement the same as Digital Marketing, but on a smaller screen? Not exactly. It’s all about … [Read more...]

5 Benefits of QR Codes for Small Business

Each year more and more people are using smartphones. Over half of all Americans now have smartphones with more people using these devices than land lines and other mobile devices.  For marketers, the mobility of smartphones makes it possible to reach customers without any … [Read more...]

4 Tips to Increase QR Code Scans

Mobile marketing has introduced us to a completely new way of promoting products to our audience.  If you have not introduced mobile marketing channels to your printed products, now is the time to start! Here are a few tips to help you incorporate QR Codes into your marketing … [Read more...]

5 Tips For Better Digital Marketing

About the Author: Sarah Brooks is a freelance writer covering topics on gold and silver, small businesses and social media. We live in a digital world and are connected to our emails, Facebook and news feeds 24/7. As a small business owner, it’s important to be current on the … [Read more...]

Mobile Insider Summit: Putting Customers First with QR Codes

I recently had the pleasure of speaking at the “Mobile Insider Summit”, a Scanbuy-sponsored event hosted by MediaPost. Having attended at least three or four times previously, I was prepared for a few quality days of discussing the many virtues of the mobile ecosystem.  As … [Read more...]

Volvo Trucks To Incorporate QR Codes

A post on Constructech.com announced the intention of Volvo Trucks to include QR Codes  to, “enhance the effectiveness of its remote diagnostic service.” The article goes on to say that by April, “all new Volvo trucks will come factory-equipped with a unique … [Read more...]

San Diego Health Club Goes Mobile

Do you use your smartphone at the gym? Angry Birds while you pump iron? Dialing up Uber black cars on the treadmill? Instagramming your swell? One San Diego fitness club has seen this trend, and is intending to capitalize. “The Sporting Club,” according to … [Read more...]