5 Ways to Turn Your Conference Into a Hit with QR Codes

The smartphone has become an ubiquitous part of business culture. So, why not integrate smartphone use into your organization’s next conference? It is a great way to increase participation in your company-wide event. It’s easy to setup and do with QR codes. QR codes … [Read more...]

Is Your Code Dialed-in to Text Marketing?

Do you want to boost customer engagement and get your message in front of more people? Text marketing is a cost efficient and direct way to make sure your messages get seen. With a 98% open rate, text messages help you ensure that your customers see what you have to say – … [Read more...]

Are Trackable QR Codes Worth the Investment?

The answer is YES! It may seem intuitive, and you’ve also probably heard it before.  But without the ability to measure, track, and analyze the success of your marketing efforts, you are not producing the most effective campaigns possible.  This principle applies to all facets of … [Read more...]

Keep Your eNewsletter Mobile-Friendly

Your eNewsletter is a tremendous way to spread the most relevant and current news your company has to offer. It can be filled with recent blog posts, upcoming events, contact information and more, all delivered directly to those customers who have given you their email … [Read more...]

Tap into QR Codes

It’s time to tap into QR codes. QR codes are an interactive way to connect with your customers on the go. A QR code is a barcode which can easily be scanned by a mobile phone with a QR code reader (easily downloaded from the web for free). The code acts as a hyperlink, … [Read more...]

How Much Does Your Market Know About QR Codes?

When you are in the thick of all things marketing, staying on top of the latest in mobile marketing and how to interconnect your print and online media, it’s easy to forget that your average consumer does not stay on top of such things. Here are some tips on how to teach your … [Read more...]

5 Steps Towards QR Code Success

QR codes provide a quick and convenient way to connect your customers with content or to encourage them to share information with you. But customers don’t just scan QR codes out of curiosity – it’s up to you to make your QR codes appealing and easy to scan. Follow … [Read more...]

Entice Your Audience with Unique Print Materials

To truly capitalize on advancements in the worlds of marketing and communications, businesses must find ways to make print work with new channels. Here are three ways that print can be made interactive: QR Codes & Mobile Optimized Sites The numbers behind the growth in mobile … [Read more...]

QR Codes for Fulfillment

There are plenty of examples where marketers have put QR codes on their materials simply because they could. But there also have been a great number of QR code applications that truly provide value to a customer or prospect, and in return, to the company as well. Here are three … [Read more...]

Fun and Unique QR Code Gifts

The QR code, or that two-dimensional futuristic bar code you have probably seen in the corners of posters or advertisements, has a number of different applications. It is used as a form of marketing and also as a way to deliver coupons or rewards to those who scan it with their … [Read more...]

Tips for Getting Your QR Code Scanned

QR codes are a powerful way to engage customers and integrate campaigns across platforms. Unfortunately, success rates for conversions tends to be abysmally low. A recent survey conducted of college students found that even though more than 80 percent of students owned a … [Read more...]