The Ebay Inspiration Shop QR codes

Ebay has done it! Teaming with designer Jonathan Adler, they have built a one of a kind store front in New York City that empowers mobile shoppers to buy products on their phones using QR codes. The "Inspiration" Shop is located on Park Avenue but doesn't … [Read more...]

Top 10 Truths of Mobile Tagging with QR Codes

#1 The mobile web is distinctly different than the desktop web. Great content that is built for mobile tagging and delivered through QR codes is designed with the mobile user experience in mind. Properly formatting content to fit all smartphone screens and browsers seems … [Read more...]

Chevrolet Using QR Codes in Newspaper Ads

This morning we observed that Chevrolet has embraced QR codes in their current ad campaign. As seen in this full-page newspaper ad there is a QR code at the lower right corner of the ad. Scan the QR code and you are prompted for your zip code and rewarded with a list of local … [Read more...]