Archives for August 2012

Vote for ScanLife at SXSW 2013

It's that time of year already where the techies and media moguls start getting pumped up for SXSW in Austin, TX. We have been involved for the past few years, and this time we are up for a speaking session, but we need your help! Public voting is now open to select our … [Read more...]

How QR Codes Are Integrated into Findables

When it comes to launching a new product, brands have a fairly great chance of catching my attention if they somehow incorporate QR Codes. If they add a humorous and humanizing video to their promotional efforts, the chances of me becoming an instant fan rise even higher. Thus, … [Read more...]

GQ (Not So) Live!

Always great to see print to mobile technology at play, but it's not so great when the campaign fails to deliver. Case in point, the September issue of GQ magazine, where, for the first-time ever, all advertisements and sections of the magazine's editorial content were made … [Read more...]

Domino’s Uses QR Codes to Increase Sales

If I had to guess, I would say that I receive about 2-4 flyers a week in my mailbox from various restaurants and pizza shops. Most of them are immediately transferred into a drawer reserved for “take out menus and coupons”. Others make their way into the recycle bin if they fail … [Read more...]

The ScanLife Transformation Begins!

Here at ScanLife, we are very excited because next week will mark the beginning of a major evolution of our apps that will change how we all discover and share information from the world around us. … [Read more...]

Hurricane Andrew 20th Anniversary QR Code and Videos

QRcombo:  Scan the QR Code once to see a 20th Anniversary video memory. Then scan the QR Code again to record your own Hurricane Andrew memory. Some of My Memories of Hurricane Andrew We boarded up and waited. We did have TV and radio to watch Hurricane Andrew's progress. … [Read more...]

QR Codes at the Bronx Zoo

I must send a big note of thanks to Grow Socially’s Director of Association Marketing Sam Lake for catching this QR Code in the wild! While on a recent trip to the Bronx Zoo, Sam spotted QR Codes that were placed on signs outside of various exhibits. The picture of the sign is … [Read more...]

Augmented Reality – Not Really

Did someone forget to load images into the visual search database? On the back page of today's Section A of The New York Times, Ashford University ran an ad which featured augmented reality technology but, unfortunately, the ad/technology did not work as planned or … [Read more...]

QR Code Reporting: Track the Locations of Scans

Our team is quite excited to announce the release of some major new enhancements to the QReate & Track application. One feature that many customers have been looking forward to for a long time has been included in this release. Yes, QR Code location-tracking and reporting is … [Read more...]

PRINT2D: So Much More Than a QR Code Validation Service

QR Codes can be an amazing instrument in your marketing tool chest. If not used or printed correctly, QR Codes can be at the very least a waste of space or a symbol of failure for what you thought was a great campaign. Creating the right QR Code experience can drive more … [Read more...]

Make Your Cake Personal with QR Codes

Birthdays are a time when friends and family gather around a cake and sing Happy Birthday. But what if the cake sang it for you just by scanning a QR Code? Thanks to Smarta.com for putting together this excellent article. The article is about a bakery that  has started placing QR … [Read more...]