QRmedia.us :: QR codes in the news & in the wild
Promoting the use of QR codes
I think it is safe to say that 2011 was the year of QR Codes! Everywhere you look these days you see QR Codes whether they are on packaging, clothing, posters, etc. Now that we are at the end of 2011 and ready to ring in 2012 we wanted to recap on the Top 10 QR Codes/QR Code … [Read more...]
To the loyal readers of the blog, as well as first-timers, thank you for your support and interest in my work throughout the past year. It is my sincerest hope that my writings about 2D barcodes, and strategic marketing in general, have been of use and value in your day-to-day … [Read more...]
Many of the QR Code applications that we find and share on this blog can be primarily identified as marketing initiatives. However, QR Codes can certainly be used for other purposes. Education is one of those. I recently learned about the Lingibli service. It uses QR Codes, … [Read more...]
Did you think that QR Codes were everywhere in 2011? If so, you should expect to see more of the same in 2012. Sure, there are absolutely going to be other mobile technologies (such as NFC, perhaps) that will push their way a bit further into the mainstream. But with QR Codes, … [Read more...]
I hope that you had a nice, long weekend. The interlinkONE crew is back to work today! 2011 has been quite an exciting and busy year for me. As I use this week to reflect back a bit, I wanted to say “Thank You” to everyone that contributed to the successes and … [Read more...]
It all started in Seoul, South Korea, in July 2011. Tesco (branded Home Plus in South Korea) sought a way to increase its market share without increasing the number of stores. This led to the idea of virtual stores. Products images were displayed in a subway station in Seoul, … [Read more...]
Valued customers and friends like you are the foundation of our success. We extend our best wishes for a Happy Holiday season and a healthy New Year. From all of us at interlinkONE (Scan the QR Code below with your smartphone for a special holiday treat!) … [Read more...]
As I have written in the past, sometimes I like to share a story, idea, thought, opinion, etc. that is not 2D barcode related, but strategic marketing and/or general business related. Here's another such story."360i is an award-winning digital marketing agency that drives results … [Read more...]
This print advertisement by Columbia Sportswear is an example of how a 2D barcode campaign should be done.And, yet, it is so simple.The QR Code is well-placed in the ad and features a simple, but direct call-to-action, which reads, "Scan to learn more." Also mentioned next to the … [Read more...]
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